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Total Competition

Brožovaná bez přebalu matná
EAN:9781471162367
Lessons in Strategy from Formula One

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Anotace
Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. Just as Sir Alex Ferguson used his experiences as a football manager to write Leading, this book will appeal not only to the millions of Formula One fans who want to understand how Brawn operated, it will also provide many lessons in how to achieve your business goals.
Informace o sortimentu
Podnázev Lessons in Strategy from Formula One
Druh sortimentu Kniha
Autor Ross Brawn, Adam Parr
Značka Simon + Schuster UK
V prodeji od 23.12.2019
Rok vydání 2016
Pořadí vydání 1. vydání
Rozměry 15.5 x 23.5 x 2.5 cm
Hmotnost 0.42 kg
Vazba Brožovaná bez přebalu matná
ISBN 1471162362
EAN 9781471162367
Interní kód 0234286
Produktový manažer Jana Knopová (jana.knopova@knihcentrum.cz)
Ceny dopravy